What actually drives the price
The biggest cost driver is scope: how many screens, how many features, and how much custom logic sits behind them. A simple app with a handful of screens is a fraction of the work of one with accounts, payments, real-time features, and an admin backend.
After scope, the next drivers are integrations (payments, maps, hardware, third-party APIs), custom design versus standard components, and whether you need a backend built too.
- Number of screens and distinct features
- Backend / API and database work, or none
- Integrations: payments, maps, auth, messaging, hardware
- Custom design and animation vs. standard UI components
- Accounts, roles, and admin dashboards
- App-store setup, testing depth, and post-launch support
How we price and scope it
We don't quote a number before we understand the app — that's how you get either padded estimates or nasty surprises. Instead we scope the feature list with you, then price the build, typically as a fixed project fee for a defined scope or a rate for ongoing work.
Cross-platform helps the budget by design: you pay for roughly one build that ships to both iOS and Android, instead of funding two native teams.
- A free consultation to define the real scope first
- A fixed project fee for a clearly defined build
- Or an ongoing rate for evolving, long-term work
- One cross-platform codebase instead of two native builds
- An MVP-first option to control initial spend
- A clear line between launch scope and later phases
More on cross-platform apps
Frequently asked questions
Can you just give me a ballpark?
Not responsibly, without knowing what the app does — a ballpark given blind is either inflated to be safe or simply wrong. A short, free consultation gets us enough detail to give you a real, honest range instead of a guess.
How do I keep the cost down?
Start with an MVP: build the core feature that proves the idea, launch, then invest in the rest once it's validated. Cross-platform, standard UI components, and a tight first feature list are the biggest levers on the budget.
Are there ongoing costs after launch?
Yes — plan for app-store developer accounts, any third-party services (hosting, APIs, messaging), and maintenance for OS updates and fixes. We lay these out during scoping so there are no surprises after launch.