Your listings, your brand, your leads
The big real estate portals are happy to capture the leads your marketing generates. An IDX-connected website keeps buyers searching on your site, under your brand, so the inquiries come to you. We build sites that display live MLS listings and turn browsing into contact.
Beyond search, your site should position you, your market expertise, your neighborhoods, your track record. We combine functional listing search with the personal credibility that makes a buyer or seller choose you over the agent down the street.
- IDX/MLS integration to display live listings on your own site
- Map and neighborhood search that keeps buyers engaged
- Saved searches and listing alerts to bring visitors back
- Featured listings and sold-property showcases
- Neighborhood and community pages that establish local expertise
Capture buyers and sellers separately
Buyers and sellers need different things. Buyers want to search and get alerts; sellers want to know what their home is worth and whether you can market it. We build distinct paths for each, with lead capture tuned to their intent.
Home-valuation requests, buyer inquiries, and listing-alert signups feed your CRM so no lead slips through. We can connect the site to the follow-up tools you already use so you're contacting leads while they're still warm.
- Home-valuation request forms to capture seller leads
- Buyer inquiry and showing-request forms tied to specific listings
- Listing-alert and saved-search signups to grow your list
- CRM integration so leads flow into your follow-up system
- Local SEO foundations for your city and neighborhood searches
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Frequently asked questions
What is IDX and do I need it?
IDX (Internet Data Exchange) is what lets your website display live MLS listings, not just your own. If you want buyers searching on your site rather than a portal, you need it. Access is provided through your MLS and an IDX vendor, usually for a monthly fee, and we integrate it into your site.
Will leads come to me or to the MLS?
That's the whole point of your own IDX site: the leads come to you. When someone inquires about a listing or signs up for alerts, that contact goes into your inbox or CRM, not a portal's lead pool.
Can it connect to my CRM?
In most cases, yes. Many popular real estate CRMs integrate with IDX and web forms so new leads flow straight into your follow-up system. Tell us what you use and we'll confirm the connection in a free consultation.